Investment in the loyalty of fans by partnering with Atletico Mineiro, and CollectID

· 4 min read

Investment in the loyalty of fans by partnering with Atletico Mineiro, and CollectID

Manta da Massa - the first Latin American Smart Football Jersey


Manta da Massa is a new soccer jersey that's getting much attention due to its distinctive design. The jersey is made from materials that track the performance of players which makes it the ideal method to enhance your performance. However, Manta da Massa isn't only about innovation but also about making it possible to bring Latin American culture to the soccer world. With striking colors and a stunning style it's sure to turn heads on the pitch. If you're a casual or a committed fan, Manta da Massa is a must-have piece of gear for any true soccer fan.

Who is  collectID
collectID is the leading information technology company for the industry of identity and consumer services. Since their inception, they have been committed to giving the best user experience for their customers and partners. Their products are designed to assist businesses gain a better understanding of the behavior and needs of their users in order to increase engagement with their users and secure data. With more and more people relying on digital services to conduct their daily activities collectID's solutions make easier for companies to safeguard their customers' identities while also enhancing the user experience. By focusing upon data security, privacy compliance, and identification resolution, collectID provides innovative solutions that help companies feel confident that they can provide exceptional experiences to customers.

Why fan engagement is vital
It's undisputed that fan engagement plays a huge role in the success of any sports group, musician, film or show. While the support of the supporters is certainly essential in establishing a loyal following but what's more important is build an emotional connection to the franchise or team. This is accomplished through events and incentives, such as meet-and-greets, which give fans the opportunity to get up close and close to their idols. The most famous franchises around the globe have something that is not a coincidence: excellent customer service and fast replies to customer feedback via social media. Being attentive to your customers make them feel valued and helps them feel more connected to you. Making interesting content for your fans to engage with is useful, as it increases participation, builds loyalty, and spreads the word about your brand through different mediums. Overall, creating a strong connection with your fanbase is fundamental for both successful companies and teams It starts by showing just how much you value your fans!




The jersey may be used to gain access to unique experiences, including VIP access to events , or meet-and-greets with other players.
Imagine walking up to the booth and seeing your favorite team's jersey displayed in the window. You can buy it, and perhaps you'll get more than what you paid for! Purchasing a jersey not only gets you a piece of fan merchandise to show your appreciation for your favorite team, it also grants you access to special experiences that are otherwise inaccessible. These can include exclusive access to events, or meet-and-greets with players, creating a unique experience that you will never forget. This is all because you chose to invest in one of these coveted pieces.



Define why the blockchain to ensure the Jersey ensures it is safe and unique
Blockchain revolutionizes the secure authenticating of official documents, which includes the creation of authentic original 'voided' Jersey's. Blockchain is a distributed digital ledger that stores data in a way that it cannot be altered once stored, making it almost impossible to duplicate any item protected using blockchain technology. With special sensor technology and recording equipment, blockchain is able to store far more information than traditional methods of authentication. This means it's easier to keep detailed characteristics of an object with blockchain, which significantly increases the security in ensuring you have an authentic item because no two objects will be identical to each the other. Blockchain can also be extremely beneficial for recalls of authenticated products due to its traceability feature that allows everyone involved in the production and/or distribution chain to get important information about the item when needed. In the end, these capabilities enable the use of blockchain technology essential for ensuring authenticity and preventing counterfeiting for any type of official document, such as the Jersey!

The Manta da Massa smart football jersey is essential for any discerning football fan. Thanks to its in-built NFC chip the jersey lets users to enjoy exclusive content as well as discounts from their favorite team's sponsors. The jersey can also be used to unlock special experiences including exclusive access to events, or meetings with players. To access it, you need is an NFC-capable smartphone and the Manta da Massa app. What are you wasting time for? Find the Manta da Massa smart football jersey today!