NBC is running a Super Bowl ad that makes fun of those who are gluten-free. It implies that we're soft...we're weak...we're part of America's problem. When all we're trying to do is manage our disease. Celiac can be a true pain. The media is not helping and this petition is get NBC to see the light of day.

I think about all of the gluten-free children getting bullied for being "different", when all they want to do is feel better and fit in. I think about all of the people who have gotten sick at restaurants because the kitchen and/or the staff do not take us seriously. I think about all of those walking around undiagnosed and suffering because they only listen to what is in the media. I think about all of the people in the past who have died prematurely when going gluten-free MAY have been their saving grace.

This petition is for them.

Watch the ad here: https://www.youtube.com/watch?v=FK4VzKHJmw8

More info here: http://glutendude.com/media/super-bowl-nascar-ad/